A pathway to scale for promising FireTech companies
Designed for early stage companies that have launched a product specifically in the FireTech sector or have a use case in one of the bushfire emergency problem spaces. Must have established a level of product-market fit and be ready for further commercialisation.
With a focus on commercialisation and market-making, this modular program combines mentoring, networking, access to experts, technical onsite training and on-going support. Participants get to tap into a global network of mentors with deep expertise.
There's much more to this than firefighting
Breakthrough solutions built on next generation technologies
Increasing returns Economics, network effects.
Key market strategies; Offensive, Defensive, Flanking, Guerrilla
Diffusion of innovation curve: evaluating & identifying market maturity, adoption.
Identifying focused verticals.
Finance & Capitalization
Modelling and forecasting
Financial capital instruments
Brand V Product marketing
Persona development, Identifying power, influences, stakeholders.
Key messaging & comms, target groups, lead nurturing, demand generation.
Cases study & use case development
Sales operations: HR,Team building, Metrics, KPI’s, Operational systems
Sales process: Lead, Opportunity, Account management, pipeline management channels V direct.
Skills development: Prospecting, qualification, demand generation, sales cycles, negotiation, presentation & product demonstration.
Operations for scale
Cloud stack best practice, remote teams efficiencies, enabling technology platforms options/selection, data driven insights, analytics, operations enablement tools.
Workflow automation, enterprise tools, analytics.